Pfida’s Housing Waqf

A waqf is an endowment — you give an asset (money, property, land) and it’s invested permanently. It can never be sold or spent down. Only the returns are used, and they’re directed toward a good cause, forever. For centuries in the Islamic world, waqf funded hospitals, universities, and homes for people who had none.

Britain has a housing problem that money alone hasn’t solved — not because the money isn’t there, but because it’s never been organised around a permanent solution.

Waqf is that solution: capital that never leaves, working for home ownership year after year.

Pfida is committed to donating a portion of our surplus profits each month into the waqf, in perpetuity. This isn’t a side initiative — it’s part of our founding belief that we do better when we do it together, not alone. Every year, that surplus keeps working toward getting more people into homes.